Meet the Editors — Headcount Media

Headcount® Coffee is more than freshly roasted organic coffee, it’s a daily ritual of curiosity, storytelling, and exploration. Our article network is edited and curated by Headcount Media™, bringing you weird news, deep research, and a morning brew worth thinking about.

Meet the Editors — Robert, Marwyn & Caitlynn

Robert, Marwyn, and Caitlynn work side-by-side as the Editors of Headcount Media, blending technical expertise, investigative research, hands-on coffee knowledge, and field-driven creative work. Together, they research, write, edit, and publish across all mediums to tell stories from strange history and cryptids to aviation mysteries, true crime, unexplained science, and the Texas stories that make the region unique.

Robert — Co-Editor & Technical Writer

Robert has spent more than 20 years in IT: solving problems, building systems, and helping companies communicate clearly online. In 2023, he turned a lifelong love of coffee into Headcount Coffee, which later expanded into a full digital media arm. Today he manages the publishing framework for Headcount Media, developing the formatting, SEO structure, technical standards, and research workflows behind every article. His background in system design and detail-driven writing helps shape the voice and precision of the entire platform.

Marwyn — Co-Editor & Coffee Specialist

Marwyn brings a deep background in business building, operations, and hands-on coffee roasting. He helped shape Headcount Coffee from a small roasting project into a growing media and ecommerce brand. At Headcount Media, he contributes extensive research, reviews every topic for accuracy, and helps maintain the structured data and editorial standards across the site. His knowledge of sourcing, roasting, and product development adds depth to all coffee-related stories while strengthening the quality of every publication.

CAITLYNN — CO-EDITOR & FIELD CREATIVE 

Caitlynn brings the creative heartbeat to Headcount Media. As the field-focused member of the editorial team, she is the one who goes out into the world to capture the story behind the story, exploring locations, interviewing people, and documenting the atmosphere that helps bring the behind the scenes forward.

Her work blends documentary photography, social storytelling, and a sharp eye for narrative detail. Whether she’s photographing a Texas small-town event, capturing environmental shots out in the field, or creating the visual identity behind social Media, Caitlynn adds the immersive style and creative energy that define Headcount Media’s look and feel.

What We Cover

Together, Robert and Marwyn edit every article published across:

  • Coffee News & Roaster’s Notes

  • Strange History & Mysteries

  • Cryptids & Folklore

  • Aviation & Government Oddities

  • Local Texas Stories

  • Science & Unexplained Phenomena

  • Food and Flavor

  • (Soon) Racing News

Our Editorial Standards

Every article is written by Headcount Media.
We verify details against public sources, prioritize accuracy, and aim to educate, entertain, and spark curiosity. Headcount Media publishes original writing, Every article is uniquely written and edited by our team. We do not use scraped data, automated rewriting, or AI spinning tools

If you ever have corrections, tips, or suggestions, reach out anytime at press@headcountcoffee.com